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In Partnership With was founded by Tim Bishop, CM. It features expert contributors to celebrate Canadian marketing perspectives in a community-based content series. Contact In Partnership With today to to share your marketing perspectives and sign up to be notified of future articles.

Articles originally posted from Q4 2020 to Q3 2021.

Tim Bishop, CM is a multi-disciplined executive with a proven record over 15 years of optimizing strategic efforts to expand the influence of leading organizations, such as the Canadian Marketing Association, Cineplex Entertainment, Lavalife.com, IMI International and Northstar Research Partners. 


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Tim Bishop, CM

In Partnership With features expert contributors to celebrate Canadian marketing perspectives in a community-based content series. Marketing, more than many professions, requires the collaboration and strategic partnership of many individuals and organizations to succeed. That is at the heart of this initiative – to explore our rapidly-changing profession and focus on the opportunities available to those who choose to unite to win.

There’s no doubt it’s rough waters out there right now. But there should be an incredible optimism that prevails. Yes, things are changing in unexpected and turbulent ways. That’s where opportunity presents itself for those who can capitalize on it. And that’s why it’s more critical than ever to consider the aspects of marketing that really matter today:

Agility | Strategy | Insights | Teams | Ethics | ROI | Branding | Media | Culture | Customer Experience | Trends | Channels | Purpose | B2B